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July 12, 2020

Athletes Are Fighting the Olympic Ban on Protests

At a time of global uprisings, the Olympic ban on political dissent is under renewed…
July 12, 2020

CANOC urging sports associations in the Caribbean to be innovative

BRIAN Lewis, president of the Caribbean Association of National Olympic Committees (CANOC), believes that sport…
July 11, 2020

First black Miss Universe became a national icon in Trinidad

When Janelle “Penny” Commissiong became Miss Universe in 1977, the world sat up and took…
July 10, 2020


Following the successful SIGA-Soccerex Webinar on the topic, “Football For All,” the Sport Integrity Global…
July 09, 2020

Lewis: Reinstate Munich Games 400m medallists Matthews, Collett

Caribbean National Olympic Committees (CANOC) president Brian Lewis is calling for the rescinding of a…
July 07, 2020

A sports-base approach is needed to help the youth

Last week, Trinidad and Tobago faced its own Black Lives Matter (BLM) day of reckoning.…
July 07, 2020

CANOC President calls for IOC to rescind life bans issued to athletes 48 years after…

Caribbean National Olympic Committees (CANOC) President Brian Lewis has called for the International Olympic Committee…

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Team Elite Suits Up for Friday Afternoon Time Trial in San Diego https://t.co/0AUQ471VQK via @swimswamnews
Thursday, 09 July 2020 23:18
TeamTTO Transformational Leadership Webinar Pt. 3 with the lecturer Sport Management, UTT Mr. Stacey Cateau ▶️… https://t.co/MKYVbDMBEA
Thursday, 09 July 2020 15:28
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Thursday, 09 July 2020 14:20
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Wednesday, 08 July 2020 19:07

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Paris 2024 revealed their official logo for their Olympic and Paralympic Games bid here tonight, with the design claimed to be a modern interpretation of the French capital’s most iconic symbol, the Eiffel Tower.

Unveiled at 20:24 Central European Time, the logo was projected onto another of the city’s most famous landmarks, Arc de Triomphe, in front of a crowd of spectators.

Speaking at the launch co-chairman of the Paris 2024 Bernard Lapasset stressed that the design reflected upon the city’s history, as well as its dynamism and ambition.

“The new visual identity of the Paris 2024 campaign reflects the values and ambitions of our bid,” Lapasset, who is also chairman of World Rugby, said.

“We believe this logo captures the essence of Paris as a forward-thinking, modern capital city that is also proud to celebrate its rich culture and heritage.

“As we progress in our campaign to host the Games in 2024, it is wonderful to be here in the heart of the city with thousands of Parisians and people from all over to world to see our bid logo displayed on an iconic global landmark.”

Lapasset was joined by fellow co-chairman Tony Estanguet, a three-time Olympic canoeing gold medallist and International Olympic Committee (IOC) Athletes’ Commission member, and Paris Mayor Anne Hidalgo for the unveiling.

Paris 2024 believe the number 24, which is used to depict the Eiffel Tower, celebrates the centennial anniversary of the when the city last staged the Games in 1924.

Additionally it was claimed that the modern illustration of the landmark also highlighted their focus on the future.

Paris 2024 hope that people from across France and the world will engage with their bid by creating their own digital interpretations of the design, which can then be shared on Facebook.

“The new bid logo showcases the beauty and elegance of Paris whilst also highlighting the city’s status as a modern, dynamic and cosmopolitan global hub – a creative and inspiring centre that is constantly evolving and reinventing itself,” said. Hidalgo

“Our Paris 2024 identity reflects that we are a city and nation on the move, a place that offers the world a warm welcome and a destination that can create a wonderful Olympic celebration in 2024.”

The logo was produced by Paris-based independent design agency Dragon Rouge with the company having successfully won a tender procedure.

The emblem will be at the centre of Paris 2024’s campaign to bring the Summer Olympics Games back to the country for the first time since 1924.

It was also announced that the logo will be displayed on flags and street dressing across the city from tomorrow, including down the Champs Elysees.

Earlier today, Paris 2024 also revealed that four further companies had signed up to become sponsors of their bid, giving their budget around an €8 million (£6.2 million/$9 million) boost.

Rome, one of Paris’ rivals for the Olympics and Paralympics, had revealed their logo live on television in December with the design focusing on the city’s famous Colosseum in the colours of the country's flag - red, white and green.

Budapest and Los Angeles are also in the running for the Games, with the candidates currently preparing to finalise and hand in the first part of their Candidature File to the IOC, which must be done by February 17.

The IOC is set to announce a winner at its Session in Peru's capital Lima in 2017.